NISH was created by swatchcandy, an AI company combating racial bias in the makeup industry. After years of researching color theory and interviewing hundreds of makeup consumers, swatchcandy CEO Anisha Matharu has formulated uniquely pigmented, non-sticky lip oils for skin tones and undertones that are often overlooked by other brands.
NISH's mission is to give people with medium to deep skin tones the opportunity to be able to browse, pick, and choose products the same way fair-toned people do - with complete freedom, unlimited options, and no second guessing. We should all feel confident that products are made with our features, skin tone, and undertone in mind rather than being an afterthought. At NISH, you are put at the forefront of our product development.
In the News
Discover what top media outlets have to say about our mission and research throughout the years!